Digital innovation units

Unleash innovation

– but do it within the right setting


As the technological development rumbles along, many large companies establish digital innovation units. Expectations are sky-high – the units are to create new ideas, products and solutions that will ensure the existence of the company many years from now. But when the first enthusiasm has subsided, management starts to look for results – and often it has to do without. This is typically due to the lack of coherence between the company’s strategic objectives and the organisation of the digital innovation units.


In this session, you will get inspiration as to how you make your innovation unit a success. There may be many different reasons to work in a dedicated way with digital innovation; for instance, you may want to enhance the company’s efficiency or create new digital products and growth platforms. Your strategic objectives are decisive for which organisation to choose for your innovation unit.


By participating in this Grab’n Go session, you will get an overview of potential models for the organisation of digital innovation units. Furthermore, we will share insight and experience from other companies and discuss what these companies have done to meet their strategic objectives of digital innovation units.



Target group: CXOs, managers and employees within business development, innovation and digitalisation.




Key takeaways


        • Experience from companies’ digital units across industries. 



        • Knowledge of the coherence between strategic objectives and digital unit models. 

        • Knowledge of how you organise and create the best setting for the individual types of digital units. 

        • Knowledge of which are the necessary skills in a digital innovation unit, and what working methods mean to the result. 

Time and place:


Weidekampsgade 6, 2300 Copenhagen S.

09/10/2018 | 08:30-10:00



11/10/2018 | 09:30-10:00


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Anders Ørding Olsen

Anders is a manager in Deloitte Digital. He has a PhD in innovation and strategy from Copenhagen Business School, where he also works as an external lecturer. Anders has many years of international experience and experience from Denmark with the organisation of innovation units and the development of new digital services and platforms in different industries.

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Maibritt Harritz

Maibritt er ansat som seniormanager i Monitor Deloitte, hvor hun arbejder i krydsfeltet mellem vækststrategier og digitalisering, hovedsagelig i brancher indenfor forbruger- og industriprodukter. Hendes erfaring spænder over flere typer strategier (virksomheds-, vækst-, e-handels- og marketingstrategier) fra den indledende fase, formulering og udarbejdelse af businesscase til implementering.